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HOW YOUR BUSINESS IS PERFORMING IN A FAST-MOVING WORLD
This assessment contains
. Evaluate how true each of these statements is for
your business on a
scale from 0 (low) to 10 (high) as shown below.
You may score the
statements with any whole or decimal number between the following scales:
Never true at all
A little true
Always fully true
When you have completed the Assessment, click "Total Score" to see your score.
Press the Caveat button on each question to get a detailed explanation of the question
My business knows
where growth is expected for the next 3 years, in our market for our products/services, market segments, and geographic areas.
We know which are the five foremost “criteria or attributes” driving customer purchase decisions for the products/services that make up 80% of our sales.
We have created a unique “Customer Value Proposition” that focuses on delivering those five attributes that customers think about when buying a product/service like ours.
“New” products/services represent at least 33% of our total sales for the last three years.
We have “sharpened” our competitive advantage through continuously increasing the value offered to our clients, to become leaders in our market.
Our business rarely “struggles” to hit key targets.
Our people rarely complain about too many priorities and poor communication.
We have "clearly" defined our "business model", and each manager can write it in a few sentences.
We have “clearly” defined our “competitive positioning strategy”, and each manager can write it in a few sentences.
Return on Assets (profit margin multiplied by total assets) is the “milestone” by which we measure our continuous success. ROA is how we measure the “wealth” created in our business.
YOUR SCORE ASSESSMENT
Understanding your score
VERIFICATION QUESTION: What is your ROA (Return on Assets)?
To calculate ROA (sometimes referred to as “Return on Investment”, divide your company's annual net profits by its total assets. Your answer should display as a percentage.